Endless Gifter

During the holidays, finding the perfect gift is hard. Leo Burnett’s gift to their clients and collaborators was Endless Gifter—a never-ending scroll of gift ideas (sourced only from their clients) for all types of hard-to-buy-for people. With subtle colour coding to categorize the gifts and experiences, the design was a breath of fresh air during a hectic season, and highly responsive to suit those on-the-go.

Scope: Website design
Creative Direction: Lisa Greenberg, Steve Persico
Writer: Steve Persico
Developer: Jacqueline Adediji
Animation: Dan Purdy